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Jennifer Hawkins
Forward-thinking retailers change the marketing script 984 553 Nicole Marino

Forward-thinking retailers change the marketing script

Spring/Summer fashion has officially launched, with retail giants Myer and David Jones recently unveiling their latest seasonal looks on their respective runway shows. Beyond the beautiful dresses though, it’s the changes behind the scenes and variations to the department stores marketing strategies that is really dominating newsfeeds.

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Strategy and integration trending in 2018 2983 1950 Nicole Marino

Strategy and integration trending in 2018

Content remains king, however, personalisation is his queen and the micro influencer is making its mark as the Algolution looms in the world of communications.
Our Co-Directors Sarah and Nicole attended the annual Mumbrella CommsCon last month and while they did learn a new trick or two, it was refreshing and comforting to know that Hashtag definitely has its finger on the pulse.

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The new Hashtag trending on the Gold Coast 1920 1253 Sarah Staerk

The new Hashtag trending on the Gold Coast

Welcome to our blog, we’re so excited you could join us.
Let us introduce ourselves, Hashtag Group is owned by Co-Directors, Sarah Staerk and Nicole Marino.
Together we have more than 30 years of experience in all things communications including strategic marketing, public relations, digital strategy, social media and events. We also offer crisis management, but let’s just stick to the positive for now.

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